Boise Sees Bonanza in Bowling Business Growth
It had been 25 years since a bowling center opened in Treasure Valley – a beautiful area anchored on the east by Boise, Idaho. Now, within a year of each other, two spectacular centers will have popped up with 66 lanes of bowling between them. It’s no fluke.
And make no mistake – the owners of both centers are smart operators who wouldn’t make these investments if they weren’t confident they’d pay off. In fact, these two new centers are simply the latest examples of the gold rush that’s sweeping bowling today, leading to record revenues and profits. (It’s also no fluke that both these centers are equipped front to back by Brunswick.)
Pinz opened in November as part of Wahooz Family Fun Zone just outside Boise. The complex – which already had everything from go-karts to batting cages to mini golf – now offers 24 lanes including eight in the Z Lounge, a swanky private party room. The 27,000 sq.-ft . bowling center also features a bar, lots of fun food (kabobs!), and all the latest Brunswick gear from Pinball Wizard bumper bowling to Vector® scoring with uChoose theme selection.
Just down the road, Big Al’s is gearing up to open in summer 2012. This is the third Big Al’s (also in Vancouver, WA and Beaverton, OR) and will be the grandest yet. The $14 million, 66,000 sq.-ft. center will offer 42 lanes of bowling on two floors of awesome attractions like a 180-game video arcade and two-story stadium-like sports bar where you can dine in upper-deck booths while catching games on 55’ wide x 14’ tall HD projection screens.