Brunswick Named Official Lane Provider for 2012 Bowling’s U.S. Women’s Open
Brunswick Bowling & Billiards announced today the completion of an agreement with the Bowling Proprietors’ Association of America (BPAA), the bowling industry’s premier trade organization, that will make Brunswick the official sponsor of the lane build for the 2012 Bowling’s U.S. Women’s Open in Reno, Nev. This year will mark the first time the tournament will be played outdoors, and Brunswick will be tasked with building the four-lane finals platform in the middle of Virginia Street, in front of the Reno arch.
Brunswick skilled, authorized installation experts will be working around the clock in order to construct the lane structure in just two days. Before the construction of the lanes can begin, the Brunswick crew will first build a platform to provide a flat foundation for the lanes. Brunswick estimates that it will take 500 man-hours to complete the exclusive four lane project which will feature GS® pinsetters, Pro LaneTM synthetic lanes and Max® crown bowling pins.
“As an iconic, industry-leading brand for over 160 years, Brunswick Bowling & Billiards is synonymous with excellence. We could not be more proud to partner with Brunswick, for Bowling’s U.S. Women’s Open this year in Reno,” said Steve Johnson, executive director of the BPAA. “Brunswick shares our intense passion for the sport of bowling; we know that their top-line bowling lanes, equipment and supplies will only enhance what will already be a powerful, distinctive and ground-breaking event.”
“As a premier leader within the bowling industry, Brunswick Bowling is extremely proud to partner with the Bowling Proprietors’ Association of America for the prestigious 2012 Bowling’s U.S. Women’s Open,” said Brent Perrier, president Brunswick Bowling Products. “We are honored to be chosen as the exclusive supplier of all bowling lanes, pinsetters, and pins for this first-ever, outdoor women’s finals. Throughout this historic event, Brunswick will showcase some of its latest technology in bowling equipment and supplies as the BPAA hosts the world’s finest women bowlers.”
The 2012 Bowling’s U.S. Women’s Open will take place beginning June 21 at the National Bowling Stadium, and will culminate with the top five bowlers earning a spot in the finals on June 27, 2012. For a second consecutive year, the Open finals will be broadcast on ESPN’s family of networks. New this year will be the first ever Senior U.S. Women’s Open event that will run simultaneously during the 2012 U.S. Women’s Open event. The 2012 Bowling’s U.S. Women’s Open and Senior Women’s Open are open to all female youth, adult and senior bowlers in the United States and around the world. For additional information and registration details, please visit: www.bowlingsuswomensopen.com.