Brunswick News

March 15, 2016

Main Event Entertainment and Brunswick Team Up


MUSKEGON, Mich., March. 15, 2016 – As a pioneer in bowling-anchored entertainment, it only made sense that Main Event Entertainment would choose Brunswick, the top name in bowling equipment, to help them provide a state-of-the-art bowling experience in its entertainment and dining centers.

“Main Event has worked with Brunswick since the opening of its first center, and the relationship has evolved and grown along with the company over the years,” said Main Event Vice President of Marketing Sherri Landry. “We’ve had great success working with Brunswick, and our new contract solidifies the partnership for years to come.”

Main Event currently operates 24 U.S. entertainment centers in seven states. All of the 24 include bowling as an anchor attraction.

“Brunswick is thrilled to partner with Main Event, one of the leaders in bowling entertainment in the US,” said Brent Perrier, CEO of Brunswick Bowling Products. “Brunswick ColorFull™ Ice White lanes create a unique look and sophisticated feel for Main Event guests. And they offer the same high scoring, low maintenance advantages of all Brunswick lanes.”

Dallas-based Main Event Entertainment is the fastest-growing bowling-anchored entertainment center in America and provides entertainment and dining for people of all ages. Attractions include state-of-the-art bowling on more than 20 lanes, a multi-level laser tag arena, a challenging gravity ropes course and more than 100 interactive and virtual games. TVs can be found throughout the centers to ensure that visitors can catch sports and music events. Dining options include an extensive chef-inspired menu, specialty pizzas and much more to enjoy laneside or in any of Main Event’s multiple dining rooms. A full bar serves innovative cocktails, wines and craft and local beers.