Brunswick News

September 07, 2016

Sync Chosen to Enhance ‘Spirited Bowling Experience’

MUSKEGON, Mich., September 7, 2016 – Maple Hall, a brand-new, 11-lane boutique bowling center, is bringing ‘a spirited bowling experience’ to downtown Knoxville, Tenn. Brunswick’s Sync scoring and management system is a key part of that experience.

“Our guests love the ease of use and the different game options available to them with Sync,” said Kevin Rice, co-owner of Maple Hall. “Games like Horse and five-frame bowling are perfect for our younger guests.

“After looking at other systems and talking to owners and managers, our decision came down to all the features that Sync provides. The extra games and customization available with Sync, add fun and functionality to our lanes that we wouldn’t otherwise have. It’s the latest and greatest and will last for many years.”

Because Maple Hall just opened in July, 2016, Rice and partner Greg Cox especially appreciate Sync’s ease of use.

“Our staff experience has been great with Sync,” said Rice. “Much of our staff is new to the bowling environment, and training has gone very smoothly. And the scoring system is very easy for customers to use.”

“Sync was designed specifically to create an in-center experience that inspires customers to stay longer, spend more, and come back more often,” said Scott Meier, Brunswick product manager for scoring and management. “Sync’s simpler, smarter games are easy to learn and play, and don’t slow the game.”

Rice looks forward to taking advantage of Sync’s other features, including its powerful POS and automated marketing tools.

“We haven’t really tapped into the marketing capabilities of Sync, although we plan to in the near future,” said Rice. “So far, Sync has definitely met our expectations and we’re looking forward to expanding on our use of its features.”

Maple Hall, located in a historic building in the heart of downtown Knoxville, features 11 lanes of bowling (two in a private room), performance stage, bar, and dining with an upscale appetizer and sandwich menu. Future plans include a game room with Skee Ball and shuffleboard, and an outdoor patio.

About Brunswick Bowling
The leader in the bowling industry for over 125 years, Brunswick Bowling provides products, services and industry expertise for the development and renovation of new and existing bowling centers and mixed-use facilities across the entertainment industry. Brunswick is the only full-line supplier of bowling center equipment, supplies and consumer bowling products. For more information, visit

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